TITLE

Product focus -- Consumer attitudes toward food label claims

PUB. DATE
February 2006
SOURCE
Market: Europe;Feb2006, Vol. 17 Issue 2, p2
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Reports on two studies on consumer attitudes toward food labels in 2005. Companies that conducted the studies; Degree of cynicism among consumers; Percentage of respondents who said that the brand was the most important information when making a purchase decision.
ACCESSION #
20018467

 

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