Francella, Barbara Grondin
March 2006
Convenience Store News;3/6/2006, Vol. 42 Issue 3, p43
Trade Publication
The article reports that convenience store operators are encountering challenges from coffee houses. The greatest challenge convenience store operators face in competing with coffee houses is the amount of coffee they use. The average convenience store uses 1.75 to 2 ounces of coffee to 64 ounces of water. While there are coffee drinkers who simply want to get a cup of regular coffee, maybe with some cream and sugar, and be out the door, the demand for higher-end, better-tasting coffee is growing. While convenience stores may never have the same social cache as Starbucks Coffee Co., they can be successful in their own niche, offering specialty coffee better than the norm.


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