Real Stores, Real Items, Real Prices

March 2006
Home Textiles Today;3/6/2006, Vol. 27 Issue 22, p22
Trade Publication
The article focuses on the impact of the Market Basket survey on the consumers. It is believed that it does not matter to the consumers what appears on the master plan. Price points have risen on the most expensive item in each retailer's basket at most of the chains in the survey. In this year's survey, the U.S.-made goods as a share of market basket did not exceed 38 percent. It has been noted that the greatest change since the launch of the survey has been the erosion of identifiable supplier brands in the survey.


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