Apple trademark application sparks rumours of iPod mobile phone launch

January 2006
Marketing Week;1/19/2006, Vol. 29 Issue 3, p3
Trade Publication
The article presents information related to Apple Computer Inc. The company has filed numerous trademark applications around the term "Mobile Me," which led to the speculation regarding the launch of an iPod mobile phone. There is an increasing feeling that launching its own mobile phone would empower the company's position. The trademark applications deal with a number of areas including digital music, mobile communications and portable data. There are even speculations that the company might become a mobile virtual network operator.


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