TITLE

Lowe's

AUTHOR(S)
Brookman, Faye
PUB. DATE
June 1999
SOURCE
Advertising Age;6/28/1999, Vol. 70 Issue 27, ps36
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Profiles Dale Pond, executive vice-president of merchandising and marketing for the home-improvement retailer, Lowe's Cos. The chain's advertising from McCann-Erickson Worldwide; Sales.
ACCESSION #
1988834

 

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