Kramer, Louise
June 1999
Advertising Age;6/28/1999, Vol. 70 Issue 27, ps27
Trade Publication
Profiles Rem Langan, vice-president of marketing for McDonald's Canada. Promotion of the McFlurry ice cream in the United States, which was created by Ron McLellan, a franchisee in New Brunswick; Advertising support from Cosette Communications Marketing and DDB Worldwide.


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