TITLE

Men's Wearhouse

AUTHOR(S)
Cuneo, Alice Z.
PUB. DATE
June 1999
SOURCE
Advertising Age;6/28/1999, Vol. 70 Issue 27, ps12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Profiles Richard Goldman, co-founder and executive vice-president of the Men's Wearhouse clothing chain. Efforts to move the brand into an upscale position; Advertising from Red Ball Tiger agency, featuring co-owner George Zimmer; Sales.
ACCESSION #
1986471

 

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