TITLE

New products to battle Biore in acne care

AUTHOR(S)
Cardona, Mercedes M.
PUB. DATE
June 1999
SOURCE
Advertising Age;6/28/1999, Vol. 70 Issue 27, p6
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on skincare marketers and their products, which are aimed at young and older adults with acne problems. Companies such as Estee Lauder Cos.' Clinique to introduce Acne Solutions; The success of Andrew Jergens Co.'s skin-cleansing Biore product line; Johnson & Johnson's Neutrogena line being backed by a print and television campaign from Carlson & Partners; Amounts spent on marketing campaigns.
ACCESSION #
1985897

 

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