TITLE

'Wonder Pets' Get Online, Phone Push

AUTHOR(S)
Umstead, R. Thomas
PUB. DATE
February 2006
SOURCE
Multichannel News;2/20/2006, Vol. 27 Issue 8, p9
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the promotion of Nickelodeon's preschool series "The Wonder Pets!." The features of the animated series are described. The remarks of executive Karen Driscoll on the program are presented. The marketing strategies employed for the program are also addressed.
ACCESSION #
19854171

 

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