TITLE

Leading Change

AUTHOR(S)
Matejka, Ken; Murphy, Al (Punch)
PUB. DATE
February 2006
SOURCE
Leadership Excellence;Feb2006, Vol. 23 Issue 2, p9
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
This article describes the main tasks of leading a strategic initiative. The tasks are crafting and communicating a compelling business case change story, and reducing the potential barriers to successful implementation.
ACCESSION #
19714754

 

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