TITLE

Movie body set for TV channel

PUB. DATE
January 2006
SOURCE
Marketing (00253650);1/18/2006, p9
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article presents information about the launch of a 24-hour TV channel on the Sky Digital platform by All Industry Marketing, the British film industry body. Eat Cinema is being backed by organisations including Bafta, the Great Britain Film Council and the Cinema Advertising Association. Featuring listings, previews and promotions, it is aimed at mainstream audiences, rather than film enthusiasts. Launching on February 28, 2006, the channel will feature an interactive facility providing information on current and forthcoming cinema releases.
ACCESSION #
19644854

 

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