'Speed Racer' Has Slow Rollout, But Flies Off Shelves Fast

Tribbey, Chris
January 2006
Home Media Retailing;1/29/2006, Vol. 28 Issue 5, p18
Trade Publication
The article highlights the success of the DVD release of the animated show "Speed Racer," directed by Tatsuo Yoshido and distributed by Lions Gate Films Inc. The company decided to add toys and specialty items to each DVD release, such as featuring a limited-edition packaging with a collectible embossed tin in the shape of a steering wheel for volume three of "Speed Racer." Other factors that attributed to the success of the DVD are price and release schedule.


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