Lots of Choice, Little Tracking

Donohue, Steve
January 2006
Multichannel News;1/16/2006, Vol. 27 Issue 3, p10
The article focuses on media firms that are competing with pay television distributors. According to Apple Computer Inc. Chairman Steve Jobs, consumers with new video-enabled iPod media players have downloaded several videos since the service was launched in October 2005. However, Apple officials have not revealed which iTunes videos are drawing the most downloads from iPod owners. And Starz Entertainment has not yet revealed how many Web surfers are migrating to the service.


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