Incentives on the Rise

January 2006
Financial & Insurance Meetings;Jan/Feb2006, Vol. 42 Issue 1, p35
Trade Publication
The article focuses on proprietary research by Promo magazine which revealed that the use of incentive programs across all levels of companies is on the rise. Patricia Odell, managing editor of Promo, commented on the amount of energy and excitement in the premium and incentive industry. It also provides information on the preliminary findings of research conducted by the Forum for People Performance Management and Measurement at Northwestern University on noncash-awards programs.


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