U.S. digital satellite radio device market to reach 55M units by 2010

P. D.
January 2006
Portable Design;Jan2006, Vol. 12 Issue 1, p4
The article informs that according to recent forecasts by Jupiter Research Inc., the U.S. digital satellite-radio market will grow from an installed base of 12 million units in 2005 to 55 million units in 2010, a compound annual growth rate of 35%. According to the research conducted by the firm, 66% of sales in 2005 will be transportable devices comprising both "plug and play" and handheld units. This trend is expected to continue though 2010, with 60% of forecasted sales coming from transportable devices. The research recommends that providers should focus on integrating satellite radio into devices out side the automobile to spur market growth. The firm also forecasts cell phones as presenting a lucrative opportunity, not only for integrating the satellite receiver. But also for taking advantage of wireless broadband networks to offer Internet streaming services to satellite customers.


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