The People's Stake in Radio

Smith, Bernard B.
July 1944
New Republic;7/3/44, Vol. 111 Issue 1, p11
This article discusses the provisions of the 1934 Radio Act which makes it mandatory that licensees of radio frequencies operate their facilities in the public interest, convenience and necessity in the U.S. The author refers to an address delivered by Edgar Kobak, executive vice-president of the Blue Network, regarding the relationship of the radio industry to the public. He said that the air belongs to the people and they are the trustees. It is further stated that no one can take exception to the advertisers' use of the facilities they rent from the networks for the broadcast of programs of mass audience appeal; they must ensure that their commercials reach maximum audiences, else they cannot afford the high cost of radio advertising.


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