TITLE

Bankrolling Search Engine Customers

AUTHOR(S)
Wickham, Rhonda
PUB. DATE
January 2006
SOURCE
Wireless Week;1/1/2006, Vol. 12 Issue 1, p4
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article offers a look on gaining customers through Internet search engines. Buying customers through Internet search engines could impact the wireless industry. Paying consumers to use search engines will likely create a false audience. Offering products to consumers in exchange of their services devalue the products the companies want to populate.
ACCESSION #
19415626

 

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