Mapping Nat Geo's New Road

Grossman, Andrew
January 2006
Multichannel News;1/9/2006, Vol. 27 Issue 2, p26
The article reports on the launch of high definition television programming of National Geography as of January 9, 2006. At launch, 90% of NGC-HD's shows will be in high definition. The remaining 10% will be standard definition programming. National Geographic Channel's primetime ratings increased 41% to just under 0.4 in 2005, as its average number of viewers climbed by 51% to 271,000 and distribution inched up by 8%, according to Nielsen Media Research.


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