Disney Passes BCS to iTunes

Umstead, R. Thomas
January 2006
Multichannel News;1/9/2006, Vol. 27 Issue 2, p10
The article reports on the distribution of college football bowl game replays by Walt Disney Co. on Apple Computer Inc.'s iTunes, as of January 9, 2006. Prior to the truncated-college football contests, only scripted series and talk shows from Disney and NBC Universal Inc.-owned networks had been available to iPod users. Disney and ESPN executive vice president of sales and marketing Sean Bratches said he's hopeful sports programming will play well on the iTunes platform.


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