Experian launches credit risk screening tool

July 2005
Credit Control;2005, Vol. 26 Issue 7, p45
Trade Publication
The article presents information on Commercial Delphi for Prospecting, a new commercial credit risk screening tool from Experian Corp. The company claims that the tool could save Great Britain businesses more than £145 million on marketing mailing costs alone. The tool provides marketers with an easy way to bring in the benefits of credit risk screening to both marketing activity and to the benefit of the business overall. Richard Lloyd, Managing Director of Experian's Business Information division, said that it is important that marketing and credit come together to mininise credit risk and bad debt.


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