Is Bollywood an Imitation of Hollywood?

Soo Yee Ho
September 2004
Film International (16516826);2004, Vol. 2 Issue 5, p38
Academic Journal
The article presents an essay on Western media influence on the Indian movie industry. Bollywood, India's major profit-making movie industry, was considered the most prolific in the world, producing more than 800 films, and generating almost US$850 million in box office revenues a year. Cinema is one of the country's ten largest industries, and more than 2.5 million people were employed in this industry in 1995. Films in India were characterized by their epic length, musical melodrama and spectacularly florid scenery. The defining trait of the Indian movies is their morality, good always overcomes evil, love overcomes hate, the heroes living happily ever after.


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