Reinventing the Four Horsemen Model

December 2005
Investment Dealers' Digest;12/12/2005, Vol. 71 Issue 47, p28
Trade Publication
The article assesses "Four Horseman model," a business model in the light of changing business conditions with reference to the Boston-based boutique, Innovative Advisors. The article states that the company has tinkered with the model slightly from time to time-adding a private placements capability. For example, at the end of each meeting they have reached the same conclusion that the company should stick with advisory. The bankers and strategic advisers agree that the full-service boutique model-strong sales/trading and research underwriting and mergers and acquisitions advisory popularized by the so-called Four Horsemen of the 1990s has become problematic in 2005, particularly for firms that specialize in emerging growth companies.


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