TITLE

A Word Is Worth a Thousand Pictures

AUTHOR(S)
Stockford, Paul
PUB. DATE
December 2005
SOURCE
CRM Magazine;Dec2005, Vol. 9 Issue 12, p24
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article encourages the use of speech analytics to extract valuable information that can be employed for sales, operations or customer service. The value of speech analytics or analyzing recorded calls is in the things customer would tell agents while handling transactions. Information from these calls can be used by the whole enterprise to develop marketing relationship with customers.
ACCESSION #
19243489

 

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