TITLE

Leaving the "Island."

AUTHOR(S)
Lowenstein, Mark
PUB. DATE
December 2005
SOURCE
Wireless Week;12/15/2005, Vol. 11 Issue 25, p29
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
The article suggests some ways to improve the business of companies in the wireless industry. It states that wireless operators must effectively bundle and group different types of mobile services and features. It discusses the advantages of considering flexible types of plans for delivering wireless applications. It highlights the importance of advertising.
ACCESSION #
19232962

 

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