Microsoft To Reinforce Its Media Play

Donohue, Steve
December 2005
Multichannel News;12/19/2005, Vol. 26 Issue 53, p3
The article reports on the launch of a new version of the Windows Media Player from Microsoft Corp. in an effort to enhance its download service. The company has already established relationships with several media and communication businesses. In addition, Microsoft is also trying to make the use of Windows Media technology easier for consumers. The firm's deal with MTV Networks will allow Microsoft to market in the music download business.


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