Successful survey tab systems require easy-to-use computer software

Teller, Henry T.
January 1982
Marketing News;1/22/1982, Vol. 15 Issue 15, p16
Trade Publication
The article focuses on the need of a flexible computer software for a successful survey processing system. It is obvious that an easy system is required to increase productivity and allows firms to hire lower salaried people. Labor costs are increasing day by day. Adequate documentation on the software package is very important. Hardware reliability is also required to support the software. Because, nobody can work when the system is down. In evaluating statistical packages, the algorithm used for computation should be of high quality. Computer graphics is the most exciting addition to the tabulation scene. Graphics help to represent the data in a more effective manner.


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