TITLE

Suiting Tastes in Unique Ways

AUTHOR(S)
Reynolds, Mike
PUB. DATE
December 2005
SOURCE
Multichannel News;12/12/2005, Vol. 26 Issue 52, p34
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
The article reports on the strategy of television networks to attract minority viewers. AZN Television has acquired the rights to air "Yao Ming in the NBA," a 16-part documentary about National Basketball Association player Yao Ming. While History Channel en español decided to air television programs from the U.S.
ACCESSION #
19133992

 

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