TITLE

Ads in schools: Lesson in failure?

AUTHOR(S)
Kane, Janice; Wynns, Jill
PUB. DATE
June 1999
SOURCE
Advertising Age;6/7/1999, Vol. 70 Issue 24, p26
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents the authors' opposing views on the debate regarding the use of advertising in schools. Use of funds from advertisers to improve the conditions of schools; Example of the use of the practice in the Grapevine-Colleyville Independent School District in Grapevine, Texas; Reasons for not allowing advertising in classrooms.
ACCESSION #
1911277

 

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