TITLE

Public service/Government

AUTHOR(S)
Vagnoni, Anthony
PUB. DATE
May 1999
SOURCE
Advertising Age;5/31/1999, Vol. 70 Issue 23, ps10
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article provides information on various advertising campaigns of the U.S. government as of May 31, 1999. Advertising agency Crispin Porter & Bogusky developed the Second Hand Smoke commercial for the State of Florida Tobacco Pilot Program. Partnership for a Drug-Free America has released a 30-second spot dubbed as Typical Day and created by Tierney & Partners. It depicts a 13-year old girl who is pressured by the people around her to try smoking marijuana. The cinema commercial What Do You See was intended to change younger people's opinions about seniors and to raise awareness of the Help the Aged project.
ACCESSION #
1907021

 

Related Articles

  • Frank runs 2.2m campaign around cannabis issues. Bearne, Suzanne // Marketing Week;2/12/2009, Vol. 32 Issue 7, p9 

    A review is offered for an advertising campaign, by Frank of Great Britain, to raise awareness of the mental health problems associated with taking cannabis.

  • Legacy Links Up With Ad Council. Melillo, Wendy // Adweek Eastern Edition;6/2/2003, Vol. 44 Issue 22, p7 

    The American Legacy Foundation is partnering for the first time with the Ad Council on a pro bono campaign addressing secondhand smoke, the client said. Legacy is also launching a print advertising (ad) with actress Cicely Tyson in July 2003 issues of journals 'Essence,' 'Good Housekeeping,' 'O'...

  • Nurses see red over aged care. Harulow, Steven // Australian Nursing Journal;Apr2003, Vol. 10 Issue 9, p13 

    Reports on the campaign launched by the South Australia (SA) branch of the Australian Nursing Federation (ANF) in March 2003 to raise the public profile of Australia's aged care issues. Comments from ANF SA Branch Secretary Lee Thomas about the pay received by nurses working in residential aged...

  • Legacy Tackles Secondhand Smoke. Melillo, Wendy // Adweek Midwest Edition;2/18/2002, Vol. 43 Issue 8, p23 

    Highlights the message behind the television commercial from the American Legacy Foundation that focuses on secondhand smoke in the U.S. Cost of Legacy's anti-smoking campaign; Number of deaths caused by secondhand smoke every year in the U.S.

  • New Ads Raise Smoke Alarm. DeNitto, Emily // Crain's New York Business;8/26/2002, Vol. 18 Issue 34, p6 

    Focuses on the anti-tobacco advertising campaign featuring the voice of New York Health Commissioner Thomas Frieden. Citation on the effects of secondhand smoking; Aim of the advertising campaign.

  • Precise Biometrics Announces First Tactivo(tm) Purchase Orders and Pilot Projects Across Several U.S. Federal Government Agencies.  // Biomedical Market Newsletter;8/7/2012, Vol. 21, p1 

    The article informs that Precise Biometrics AB received the first U.S. Government related purchase orders and is starting off multiple pilot projects including several Federal Government military and civilian agencies of the U.S. It further informs that Tactivo company's innovative solution...

  • Capital Bulletin. Winston // National Review Bulletin;9/23/1977, Vol. 29 Issue 37, pB140 

    The article presents news briefs related to the political developments in the U.S. The National Organization for the Reform of Marijuana Laws is agitated over a federally funded marijuana study conducted by the California Justice Department. The study shows that nearly 25% of drunken drivers...

  • Is 'Julie' the Daughter of 'Harry and Louise'? POTTER, WENDELL // Progressive Populist;8/15/2013, Vol. 19 Issue 14, p12 

    The author states that the Americans For Prosperity's (AFP) advertisements against the U.S. Affordable Care Act is not so much about keeping the health policy from being implemented as it is a campaign to get voters to elect politicians in 2014 who will do what AFP benefactors want them to do.

  • FROM THE K STREET CORRIDOR. Stone, Peter H.; Jacobson, Louis; Zeller, Shawn // National Journal;9/7/2002, Vol. 34 Issue 36, p2558 

    Discusses several issues related to politics in the U.S. as of September 2002. Information on an advertising campaign to be launched by Pfizer to blunt public criticism of the industry; Strategic advice provided by former Representative Tom Downey regarding the reauthorization of Temporary...

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics