Study: Voice Drives Profitability

Haugsted, Linda
November 2005
Multichannel News;11/28/2005, Vol. 26 Issue 49, p49
The article presents the findings of the study "The Trillion Dollar Challenge: Principles for Profitable Convergence," conducted by Deloitte Touche Tohmatsu. The study predicts that converged services could generate $1 trillion of annual sales in 2010. It also anticipates an increase in Internet-protocol based television services. The winners and losers will always change is one of the principles for profitable convergence that are included in the study.


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