Fox Revamps Promotions

Haugsted, Linda
November 2005
Multichannel News;11/28/2005, Vol. 26 Issue 49, p49
The article focuses on the network promotions to be launched by Fox Cable Networks Group in 2006. Fox Cable will be collaborating with Speed Channel to launch an initiative that will benefit both the network's Web site and operators' high-speed Internet business in the second-quarter of 2006. Fox has also appointed a three-member staff devoted to develop and execute affiliate-partnership opportunities. The group has also developed a program with Cox Communications that aims to drive data customers while showcasing the high-speed product available on Speed Channel's Web site.


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