October 2005
Millimeter;Oct2005, Vol. 33 Issue 10, p8
Trade Publication
The article describes a television spot created for Pella depicting a woman showing off her new windows with cordless shades to a friend while her husband, tending the barbecue in the backyard, falls prey to a disastrous slapstick routine involving the family dog and a fire. Muted tones on the inside draw attention to the action on the outside. Advertising agency responsible for the commercial is Brand Buzz while production is credited to House of Usher.


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