More to Be Thankful For

Haugsted, Linda
November 2005
Multichannel News;11/21/2005, Vol. 26 Issue 48, p30
The article discusses the promotional campaign of Comedy Central for the Xbox 360 console. Viewers have to stay tuned to Comedy Central to catch interstitial films revealing clue words, then go to the network's Web site to register for the contest. Forty-eight winners will receive an Xbox 360 console and a Scion automobile for the grand prizewinner.


Related Articles

  • Whetting VOD Appetites. Haugsted, Linda // Multichannel News;7/9/2007, Vol. 28 Issue 27, p16 

    The article reports that TVN Entertainment Corp., pay-per-view programming distributor, increased movie buy-rates with high-definition set giveaway in the U.S. TVN offered its consumers a chance to win a 50-inch plasma high-definition TV set through a sweepstakes drawing if they watched one of a...

  • Talk Like an Egyptian. Hanover, Dan // Promo;May2002, Vol. 15 Issue 6, p42 

    Reports on the Live Like a King contest by the agency Clarion Marketing & Communications for promoting the miniseries ''Egypt: Beyond the Pyramids,' of the History Channel in the U.S. as of May 2002. Contributions of the Luxor Hotel in Las Vegas, Nevada to the contest; Efforts of the company...

  • WE Urges Women to Take a Break. Forkan, Jim // Multichannel News;1/20/2003, Vol. 24 Issue 3, p22 

    Focuses on affiliate marketing and local advertisement sales undertaken for promotion of Women's Entertainment Network. Planned day for starting channel promotion; Affiliates participating in marketing and advertisement sales promotion of the network; Suggested ways for promoting the network;...

  • U.S. services target British kids. Amdur, Meredith // Broadcasting & Cable;7/12/93, Vol. 123 Issue 28, p38 

    Reports on American networks' promotional efforts for Great Britain's children's channels to secure advertising revenue in still-limited market. Launch of the Astra1C satellite; Turner's The Cartoon Network; Viacom's Nickelodeon and Nick at Nite; BSkyB's basic pay tier; Percentage of British...

  • Agencies, stations debate indie discrimination. McClellan, Steve // Broadcasting & Cable;1/30/95, Vol. 125 Issue 5, p27 

    Discusses the discrimination problems faced by the independent television stations from advertisers and agencies on a debate at an INTV panel session. Comments of station executives on the panel; Other problems being faced by the stations.

  • TV Guide Drives Digital Penetration. Forkan, Jim // Multichannel News;1/14/2002, Vol. 23 Issue 2, p14 

    Reports the marketing campaign of the TV Guide Channel in the cable television industry in the U.S. Importance of the campaign on digital penetration; Move of the cable network in improving affiliate revenues; Visibility of the campaign on major cable networks.

  • Awash in a Sea of Niches. Larson, Megan // MediaWeek;12/04/2000, Vol. 10 Issue 47, p20 

    Reports on the challenge posed by the growing niche networks for the United States cable television industry. Changes in the industry's environment; Brand the TNN network is developing; Television programs the FX network has acquired.

  • Cable expands its horizons. Brown, Rich // Broadcasting & Cable;7/26/93, Vol. 123 Issue 30, p26 

    Reports on the move of cable programmers to expand their reach overseas. Plans for a European launch of The Travel Channel; Rumored plans for launch of several Nickelodeon series abroad; Composition of the planned European network for The Travel Channel.

  • WTN doesn't need any viewers.  // Alberta Report / Newsmagazine;7/24/95, Vol. 22 Issue 32, p21 

    Discusses the six English-language specialty television channels in Canada. Assertion that these channels were essentially forced on cable subscribers in January 1995 by the Canadian Radio-television and Telecommunications Commission and by the country's cable companies. Showings by the two...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics