TITLE

Who's That Shopper?

PUB. DATE
November 2005
SOURCE
Convenience Store News;11/15/2005, Vol. 41 Issue 14, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article focuses on a poll of mystery shopping executives gathered at the Mystery Shopping Providers Association's Annual North America Conference in Long Beach, California, according to which a growing number of businesses are utilizing mystery shopping as a valuable customer experience measurement tool. More than 50 percent of providers surveyed expect to see a year-over-year growth of 5 to 15 percent or more in the retail, restaurant and financial services industries in 2006. Retail businesses have placed a focus in 2005 on employee training standards in add-on sales and up-selling at the point of sale, as well as identifying and pampering customer needs. Mystery shopping providers expect to see a larger focus in 2006 on identifying the "typical" customer in the retail setting.
ACCESSION #
18843966

 

Related Articles

  • Economic Growth: Consumer Demand - Recent Developments.  // Sweden Country Monitor;Nov2011, p7 

    The article focuses on consumer demand developments in Sweden. It states that the consumer confidence indicator has fallen every month except in January 2011 from its peak in September 2010. It mentions that unemployment trend opinions deteriorated from positive in July 2011 to negative in...

  • Retail Fervor. Zmuda, Natalie // FN: Footwear News;9/10/2007, Vol. 63 Issue 35, p10 

    The article reports on the development of Mexico's retail market. As its economy continues to stabilize, consumers are becoming confident and businesses are weighing the investment opportunities. It is expected to become the fifth largest economy by 2040. Meanwhile, billions of dollars in...

  • Scots top for store service.  // Cabinet Maker;10/6/2006, Issue 5508, p8 

    The article reports that Scottish retailers offer the highest standards of customer service, according to a survey by mystery shopping company Retail Eyes in Great Britain. Based on figures, Scotland tops in customer service with an average score of 83.2%, followed by Northern Ireland, with...

  • MYSTERY SHOPPING: REVEALING SERVICE QUALITY STANDARDS IN MODERN RETAILING. Roy, Kisholoy; Kanodia, Sprihi; Banerjee, Saborna; Ganguly, Deep; Ganguly, Santosree // Economic Challenger;Oct-Dec2012, Vol. 15 Issue 57, p9 

    Mystery shopping or mystery audit is basically a tool to measure the quality of service delivered by an organization and also to measure the degree of conformance by an organization to the standards set by the industry. It is an extremely interesting and critical tool to enhance customer...

  • Private eyes: MYSTERY SHOPPERS HELP RETAILERS KEEP TABS ON THEIR FAR-FLUNG OPERATIONS. Knight, Molly // Shopping Centers Today;Apr2008, Vol. 29 Issue 4, p19 

    The article reports on the role of mystery shopping in helping retailers and consumer-based companies evaluate the service they provide to their customers. According to David Rich, president and CEO of ICC Decision Services, mystery shopping services is a vital means by which retailers gather...

  • Don't fall for this 'mystery shopper' check scam.  // Consumer Reports Money Adviser;Jun2007, Vol. 4 Issue 6, p13 

    The article explains how a mystery shopper scam works. A person receives a letter saying he has been selected to become a mystery shopper and will be paid $250. The letter includes a $3,150 cashier's check and instructions to visit a local Wal-Mart customer-service desk and pose as someone...

  • Trade Secrets. DYER, CANDICE // Atlanta;May2013, Vol. 53 Issue 1, p22 

    The article presents information related to the Independent Mystery Shoppers Coalition's conference to be held during May 30-June 1, 2013 in Atlanta, Georgia.

  • Mystery Shopper.  // Travel Weekly Australia;3/23/2012, Issue 180, p8 

    The article focuses on the tips offered for a mystery shopper which include travel destinations and accommodations in the Charlestown, New South Wales area, along with tips for a family holiday trip in Gold Coast, Queensland.

  • The target.  // Travel Weekly (UK);3/12/2010, Vol. 5, p42 

    The article presents information about the search of the mystery shopper, an agent for the periodical "Travel Weekly," for holiday packages to Kerala in India.

Share

Read the Article

Courtesy of VIRGINIA BEACH PUBLIC LIBRARY AND SYSTEM

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics