TITLE

IN A FOOD SAFETY CRISIS: How to deal with the media

AUTHOR(S)
Murray, Joan
PUB. DATE
May 1999
SOURCE
FoodService Director;05/15/99, Vol. 12 Issue 5, p154
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Focuses on how to deal with the media during a food safety crisis. Tips from Michael Berry of Walt Disney Inc. on how foodservice operators should communicate to media; Significance of credibility in communication; How to prepare for the interview.
ACCESSION #
1882350

 

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