TITLE

Aramark to FUEL kids, biz

PUB. DATE
October 2005
SOURCE
FoodService Director;10/15/2005, Vol. 18 Issue 10, p16
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
This article announces the launch of FUEL, a communications campaign by Philadelphia, Pennsylvania-based Aramark aimed at increasing nutritional awareness among school children during the 2005-2006 school year. The Philadelphia School District will be implementing FUEL along with most of the middle and high schools within the 420 school districts the contractor serves in the U.S. Nutritional awareness will be promoted to students through advertisements, posters, school-wide announcements, decals, and via a Web site.
ACCESSION #
18765623

 

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