TITLE

Rating on AMA's First Faculty Consortium: 'Excellent.'

PUB. DATE
October 1981
SOURCE
Marketing News;10/16/1981, Vol. 15 Issue 8, p12
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Reports on the success of the first annual Faculty Consortium of the American Marketing Association held at the University of Wisconsin, Madison in summer 1981. Theme of the conference; Remarks from attendees; Schedule of the second faculty consortium.
ACCESSION #
18760891

 

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