TITLE

Marketing Briefs

PUB. DATE
October 1981
SOURCE
Marketing News;10/16/1981, Vol. 15 Issue 8, p2
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news briefs on marketing in the U.S. as of October 16, 1981. Participation of American Marketing Association members in the Third Annual Fun Run; Launch of a buying practices service by SRI International; Launch of a television advertising campaign by Merrill Lynch.
ACCESSION #
18760883

 

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