CEOs forecast strong demand for marketing execs over next 5 years

August 1981
Marketing News;8/21/1981, Vol. 15 Issue 4, p1
Trade Publication
Forecasts the demands for marketing executives in the U.S. from 1981-1986. Results of a related survey conducted by Russell Reynolds Associates Inc.; Importance of information systems executives to marketing; Factors contributing to the improved status of demands for the executives.


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