Goals, strategies needed to market yourself

August 1981
Marketing News;8/7/1981, Vol. 15 Issue 3, p7
Trade Publication
Focuses on the importance of goal setting and planning to personal marketing according to Sara Friedman, professor of management at the University of Houston in Texas. Factors to consider by marketers to achieve personal goals; Way to become a good manager; Significance of the team in reaching goals.


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