Marketing Briefs

August 1981
Marketing News;8/7/1981, Vol. 15 Issue 3, p2
Trade Publication
Presents news briefs related to marketing in the U.S. as of August 7, 1981. Promotional budget for the introduction of the Silkience Deep Conditioning Treatment from Gillette Co.; Merger between the two training divisions of McGraw-Hill Inc. to form McGraw-Hill International Training Systems; Increase in demand for handicraft according to a market study by Bank of America.


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