'Short-range Marketing Planning in Times Like These' will be the topic for the AMA's Southwest Regional Conference March 21

February 1975
Marketing News;2/28/1975, Vol. 8 Issue 16, p1
Trade Publication
Provides information on the American Marketing Association Southwest Regional Marketing Conference to be held on March 21, 1975 in the Hyatt Regency Hotel in Houston, Texas. Theme for the conference; Speakers; Concurrent workshops to be featured in the conference.


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