TITLE

International news

PUB. DATE
May 1999
SOURCE
Advertising Age;5/24/1999, Vol. 70 Issue 22, p56
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents news briefs from the global advertising industry as of May 24, 1999. Efforts of the European Central Bank to create an advertising campaign for the arrival of euro bank notes; Decision of VF Corp. to assign its Wrangler and Lee jeans accounts in Brazil to Salles DMB&B; Resignation of Johan Hofstra, president of Europe, Middle East and Africa at D'Arcy Masius Benton & Bowles.
ACCESSION #
1873597

 

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