For the record

May 1999
Advertising Age;5/10/1999, Vol. 70 Issue 10, p59
Trade Publication
Presents news briefs concerning the advertising business as of May 1999. Decision of Pepsi-Cola Co. to enlist NASCAR racing celebrity Jeff Gordon for a summer television spot; Reason behind an increase in the revenue of True North Communications; resignation of Keith Clinkscales as president-CEO of Miller Publishing's Vibe/Spin Ventures.


Related Articles

  • Short Takes.  // SHOOT;6/18/2010, Vol. 51 Issue 5, p6 

    The article offers news briefs related to television advertising which include the launch of an innovation incubator program called PepsiCo10 by Pepsico Inc., the inclusion of senior editor Greg Kiernan in the editorial team of Blue Room NYC, and the launch of a global film and television (TV )...

  • Customized commercials re-energize TV. Faber, Neil // Advertising Age;2/15/1993, Vol. 64 Issue 7, p26 

    Focuses on the effort of beverage firm Pepsi-Cola to produce Super Bowl-themed local spot television promotional campaigns in the U.S. in 1993. Number of commercials that were customized by Pepsi-Cola to the specifications of local retail outlets; Reason for the success of the campaign; Demand...

  • attitudes.  // Advertising Age;4/5/1999, Vol. 70 Issue 15, p46 

    Presents updates on the advertising industry in the U.S. as of April 5, 1999. Information on the television spot of The Children's Place; Music celebrities featured in the television commercial of Pepsi-Cola Co.

  • New 'wheels' ads roll for BFS. Mikolajczyk, Sigmund J. // Tire Business;3/15/2004, Vol. 21 Issue 26, p1 

    Bridgestone/Firestone has tripled its Firestone-brand ad budget in preparation for the ads, which launched March 4 in BFS's Nashville backyard, and will debut nationwide March 21. Champion racer Mario Andretti, a longtime Firestone celebrity spokesperson/goodwill ambassador, is featured in two...

  • Ever vigilant to present `the preferred angle'. Kenyon, Victor // Advertising Age;1/8/1996, Vol. 67 Issue 2, pS22 

    The article describes the struggle of executives of automobile advertisers in moving from the comfortable medium of print to television advertising. Television advertising caused a semi-revolution in agencies. Through the 1950s and the 1960s, the agency presentation still used print as the main...

  • Beach Break. Schmelzer, Randi // Adweek;10/3/2005, Vol. 46 Issue 38, p18 

    The article presents information about "Surf Camp," the latest execution of ESPN's "Without Sports" campaign, by Wieden + Kennedy New York. Launched in 2003 as the network's first branding effort, the visually dramatic executions--meant to appeal to both obsessed sports fans and their more...

  • DIZZEE RASCAL, "DREAM". Kattleman, Terry // CREATIVITY;Dec2004, Vol. 12 Issue 12, p10 

    The article informs that "Dizzee Rascal, "Dream"," this clip from the youthful Brit hiphop sensation features Dizzee in a puppet-infested '50s-style children's show replete with innocuous biddy at the piano, the concept brought to brilliant life by Dougal Wilson. Puppet police, winos, thieves,...

  • SLIPKNOT, "VERMILLION". Kattleman, Terry // CREATIVITY;Dec2004, Vol. 12 Issue 12, p10 

    The article informs that in the ad "Slipknot, "Vermillion"," a decadently goth-tinged but girlnext-doorish cutie pie agonizes her zombielike way through this vid, seemingly surrounded by a swirl of high-speed special effects. But director Tony Petrossian and DP Yon Thomas did it all in-camera,...

  • THE ORAL MAJORITY.  // CREATIVITY;Dec2004, Vol. 12 Issue 12, p22 

    The article informs that a bunch of suits, both men and women, meet in a conference room and greet each other by vigorously but casually sucking face. No, it's not some bizarre health PSA that plays at 2 a.m., it's a Canadian spot, tagged" We can explain," for Science World British Columbia&...


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics