Something To Chew On

Francella, Barbara Grondin
October 2005
Convenience Store News;10/24/2005, Vol. 41 Issue 13, p43
Trade Publication
The article reports that according to Willard Bishop Consulting, the fastest-growing segment in the moist smokeless tobacco category, the sub-price/value category, grew 40.1 percent during the 52 weeks ending the first quarter 2005. Willard Bishop analyzed the moist smokeless tobacco business in eight convenience store chains, which operate more than 12,000 stores nationwide. While sales of premium moist smokeless tobacco brands are growing at a much slower rate, they still account for the vast majority of the sales. The number one reason retailers give for adding the subprice/value segment is to "maintain a competitive assortment.


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