Thinking Pink with Thuy Tranthi

Mortimer, Ruth
October 2005
Brand Strategy;Oct2005, Issue 196, p16
Trade Publication
Profiles Thuy Tranthi, president of the United States unit of the luxury clothing retailer, Thomas Pink. Career history of Tranthi; Sales of the company during the first half of 2005; Marketing strategy being used by Tranthi to promote the Thomas Pink brand in the U.S.


Related Articles

  • Made to measure strategies. Mortimer, Ruth // Brand Strategy;Oct2005, Issue 196, p18 

    Interviews Thuy Tranthi, president of the clothing company, Thomas Pink, on the company's expansion plans in the United States. Brand positioning strategy of the company around the world; Marketing channels that work best for Thomas Pink; Importance of brand partnerships on Thomas Pink.

  • Thomas Pink Thinks Female. Fallon, James // WWD: Women's Wear Daily;7/6/2000, Vol. 180 Issue 2, p13 

    Reports on the international expansion plans of shirt and accessories retailer Thomas Pink. Rollout of the company's freestanding women's wear stores; Estimated number of stores the company intends to open by 2005; Efforts to increase the company's sales.

  • Pink Gets Wall Street Locale. Feitelberg, Rosemary // WWD: Women's Wear Daily;3/15/2007, Vol. 193 Issue 55, p8 

    This article reports on the plan of Thomas Pink to open a store in New York City by June 2007. The brand's target audience include stockbrokers, financial analysts, lawyers and other professionals. Widely known for its men's button-down shirts, Thomas Pink plans to dedicate about 800 square feet...

  • Bonnie Pressman Joins Theory. Karimzadeh, Marc // WWD: Women's Wear Daily;2/16/2006, Vol. 191 Issue 36, p12 

    The article reports on the appointment of Bonnie Pressman as president of accessories at Theory. Pressman, who devoted the past year and a half to motherhood and consulting, will oversee the growth of Theory's accessories business, which includes handbags, shoes and belts. Except for a few...

  • Thomas Pink bolsters buyer insight with online tracking. Phillips, Jesssica // Precision Marketing;2/17/2006, Vol. 18 Issue 16, p6 

    The article reports on the plan of upmarket shirt company Thomas Pink in London, England to boost its insight into online customers. The company has hired electronic business company Speed Trap to help track and analyze site-visiting habits. The approach of the company would enable it to view...

  • News in Brief.  // DNR: Daily News Record;8/9/2004, Vol. 34 Issue 32, p7 

    Presents news briefs on the apparel industry in the U.S. as of August 9, 2004. Promotions of executives at Saks Department Store Group of Saks Inc.; Details of the opening of an in-store shop by Thomas Pink at the Marshall Field's Somerset store in Troy, Michigan; Honorees who will receive the...

  • Thomas Pink Follows the Sun.  // WWD: Women's Wear Daily;3/3/2005, Vol. 189 Issue 45, p21 

    Reports on the opening by shirtmaker Thomas Pink of stores in Los Angeles, California and Bal Harbour, Florida in June 2005. Factors that contributed to the popularity of the Thomas Pink brand; Alleged plans of Thomas Pink owner LVMH Moë Hennessy Louis Vuitton to sell the shirt brand.

  • News In Brief.  // DNR: Daily News Record;3/14/2005, Vol. 35 Issue 11, p7 

    Presents news briefs on the clothing industry in the U.S. as of March 2005. Awards received by Perry Ellis International chairman and CEO George Feldenkreis during the Father's Day luncheon held at the Marriott Marquis Hotel in New York; Appointment of Jonathan Adelman as executive...

  • LVMH takes control of U.K.'s Thomas Pink. Weisman, Katherine // WWD: Women's Wear Daily;9/27/1999, Vol. 178 Issue 60, p2 

    Reports on LVMH Moet Hennessy Louis Vuitton's purchase of a majority stake in British shirtmaker Thomas Pink. Pink's annual sales; LVMH's plan to make additional investments in Pink to accelerate the company's plans to open additional stores outside Great Britain.


Read the Article


Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics