TITLE

Give Your Customers a Carrot

AUTHOR(S)
Paskowski, Marianne
PUB. DATE
October 2005
SOURCE
Multichannel News;10/17/2005, Vol. 26 Issue 43, p20
SOURCE TYPE
Periodical
DOC. TYPE
Article
ABSTRACT
Comments on the failure of cable television networks in the U.S. to provide its customers saving offerings. Possible termination of the use of cable-modem by subscribers in order to save money according to a Citigroup Smith Barney report; Popularity of wireless service Skype among budget conscious customers; Views of Char Beales, president and CEO of Cable & Telecommunications Association for Marketing, on the status of cable television.
ACCESSION #
18610619

 

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