TITLE

Churchill Downs

AUTHOR(S)
Britt, Phillip
PUB. DATE
October 2005
SOURCE
CRM Magazine;Oct2005, Vol. 9 Issue 10, p54
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Offers a look at the implementation of Truition's customer relationship management software to improve the online store functionality of Churchill Downs. Key factors to the Churchill Downs' increased online sales; Limitations of the legacy online store developed on the Yahoo! E-commerce platform; Details on designing the online store sire.
ACCESSION #
18605267

 

Share

Read the Article

Courtesy of THE LIBRARY OF VIRGINIA

Sorry, but this item is not currently available from your library.

Try another library?
Sign out of this library

Other Topics