TITLE

CRM Analytics

AUTHOR(S)
DeFelice, Alexandra
PUB. DATE
October 2005
SOURCE
CRM Magazine;Oct2005, Vol. 9 Issue 10, p42
SOURCE TYPE
Trade Publication
DOC. TYPE
Article
ABSTRACT
Presents customer relationship management (CRM) application and software vendors in the CRM analytics sector in the U.S., which received the 2005 Market Leader awards. Target users of CRM analytics; Value of the market for business intelligence reporting and analysis solutions; Overview of the enterprise reporting tools from Business Objects; Comparison of market shares of Cognos and Business Objects. INSET: ONE TO WATCH.
ACCESSION #
18605258

 

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