CRM Analytics

DeFelice, Alexandra
October 2005
CRM Magazine;Oct2005, Vol. 9 Issue 10, p42
Trade Publication
Presents customer relationship management (CRM) application and software vendors in the CRM analytics sector in the U.S., which received the 2005 Market Leader awards. Target users of CRM analytics; Value of the market for business intelligence reporting and analysis solutions; Overview of the enterprise reporting tools from Business Objects; Comparison of market shares of Cognos and Business Objects. INSET: ONE TO WATCH.


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