Small Business Suite CRM

Lager, Marshall
October 2005
CRM Magazine;Oct2005, Vol. 9 Issue 10, p38
Trade Publication
Presents vendors in the small business suite customer relationship management (CRM) sector in the U.S., which received the 2005 Market Leader awards. Assessment of Yankee Group's Sanjeev Aggarwal regarding competition in the sector; Key functionality of FrontRange's GoldMine software; Business strategy of Maximizer; Advantages of using Salesforce.com's software. INSET: ONE TO WATCH.


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